I do agree with a lot of what you are saying and having no crowds at the ground has helped and forced the owners to think like this to find new revenue. Definitely been bought on by the American influence with some of the club owners I feel. Lets wait for the crowds to come back first as owners if they carried on this route would see how fickle the English really are. Remember when Liverpool tried to increase the season ticket price and the boycotts that happened 5 or 6 years ago. They quickly had to apologize and reverse the decision. Yes clubs are a global brand but rely heavily on local support for ticket sales and merchandise. Over the next month it will be interesting to see what punishment is handed out to the 6 as the other clubs have been meeting discussing just this. The 6 big clubs need their votes when proposals are put forward and what is clear they have now lost that support that they relied upon.