There's no short cut to meaningful engagement.

Totally agree. It's not always easy. You do actually have to think about what you're writing. But, the rewards are far greater than just a quick upvote. As you say, they help give you an identity and allow people to know who you are. We all know who most of the "big" players are here. This is a way for you and me to build our own brand so that when we DO post our own articles, there will actually be an audience who might like to read it.

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