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Ninjas In Pyjamas Gaming & Zilliqa Partnership

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Hi. In this Leofinance post, I would like to showcase this piece of news about the partnership between the Ninjas In Pyjamas Gaming esports organization and the Zilliqa crypto project.

Ninjas In Pyjamas (NIP) is a Swedish esports orgainzation founded in 2000. The organization is best known for their success in the first person shooter video game Counter Strike and the updated version in the form of Counter Strike:Global Offensive (CS:GO). NIP has branched out with esports teams in other video games such as Valorant, Rainbow Six Siege and FIFA soccer games.

On October 18, 2021 it has been announced that the Ninjas In Pyjamas Gaming organization and Zilliqa have announced a five year partnership related to virtual experiences for esports and crypto users.

Links:

Youtube: https://www.youtube.com/watch?v=qgUqeD0yziQ&t=2s

Pixabay Image Source

 

Zilliqa Branding On NIP Team Jerseys


According to the Esports Insider article, a good portion of the sponsorship will be in the ZIL token.

The two parties will also cooperate on branding for jerseys and events, as well as pop-up experiences in tournament venues. As a result, Zilliqa branding will be present on NIP’s Counter-strike and Rainbow Six: Siege player jerseys. Additionally, Zilliqa will be present at the PGL Major 2021 in Stockholm.

It’s interesting to note that a ‘significant portion’ of the sponsorship will be issued in ZIL – the native currency for Zilliqa.

 

The Zilliqa jersey branding will be present at the upcoming CS:GO Major organized by PGL in Stockholm on Oct 25 to November 7, 2021. A CS:GO major tournament is one of the biggest tournaments for the game Counter Strike. The major can be compared to a tennis Grand Slam like Wimbeldon, Rolland Garros,. This upcoming major in Stockholm is the first major being held after a long period since the Starladder Berlin Major in August-September 2019.

There has been news in the past about Zilliqa and sponsorships. Earlier in the 2021 year, there was news about some big football (soccer) stars being influencers for Zilliqa. I do wonder if this is a trend for Zilliqa with the marketing with sports and esports stars.

The youtube video is short in under a minute. Maybe more details will be revealed around the start of the CS:GO Major this Tuesday Oct. 26.

Pixabay Image Source

 

Thank you for reading.

Posted Using LeoFinance Beta