It helps if you feel compelled to create content. I find it exhilarating to be rewarded for what I produce. It's value given to my best efforts at something that I'm passionate about.

There are tons of people wasting time on Quora writing thoughtful and helpful answers to questions. On Hive or even Steem those people could be rewarded well for their efforts. Quora pays absolutely nothing for answering questions. Theycallmedan's campaign to increase awareness of Hive on Quora and the earlier campaign to increase awareness of Steem are golden. Especially at a time like this many people would benefit from even a little extra income. Of course, only a select few would earn anything of significance but still.