The time I had a coffee with Steve Jobs right hand.

Sometimes coffee can be cool. Two summers ago I was a keynote speaker in Sweden at Dialogkonferansen. Ken Segall was also a keynote speaker at the @dialogkonferansen and besides that worked 12 years as creative director in Apple close with Steve Jobs, making the iconic Think Different campaign and also the author of New York Times bestseller Insanely Simple. I got a chance to have a 20 min coffee discussing how we can create a good marketing strategy for my startups. Super stoked and happy 🤩🎉Learning from the best of the best. Fun to hear how it was to work with Steve on daily basis, with lots of crazy stories.

My biggest takeaway after coffee: your idea, your marketing, and your product can never be simple enough. Always strive to make things simple for your customers, in that, there is beauty. Hope this post inspired you to think in simple terms.