What is the simplest way to describe Hive to enable others to do what LEO did?

I have been thinking about this for a while. I think one of the biggest problems with the adoption of hive is the complexity of it all. I try to promote hive on twitter, but I've come to realize that it's kind of pointless. There is no app or website for our blockchain called Hive. There's hive.blog, peakd.com, d.buzz, others, and of course leofinance.io. Each of these has their own unique sets of solutions. While they each use the #hive blockchain in part to provide these solutions, it isn't necessary for their users to know this.

The other day, some other hivers and I had a conversation on Twitter with Larry Sanger, co-founder of Wikipedia. He wrote an article about what is necessary for decentralization. Many of us noted that hive already fulfilled all of that. Of course we told him about hive but he seemed to sour on it early in the conversation. Apparently, he doesn't like blockchain tech. But I wondered if we would have been better off explaining the different sites and showing how they met the requirements and only casually mention hive.

To me, Leofinance.io is a great example because they have been able to carve a piece of the blockchain of for themselves then built their website around that piece. It meets all of the criteria in Larry's article, and in my opinion, it demonstrates how one can be a part of hive yet still be apart from it (wordplay) . The fact that LEO is currently priced higher than Hive exemplifies this.

So the question comes down to how do we use the example of Leofinance to show what is possible on our blockchain? Whats the best way to explain it so that someone might be interested? I'm a horrible sales person, so I could be wrong, but I think the best way to sell Hive is to show the things it has made possible. Have any suggestions?

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