Proposal: Setting other incentives for onboarding new users

In the following, I would like to address the issue of how to best accommodate new users who may be posting on this platform for the first time. I see some problems regarding the current situation and may have some suggestions to minimize these problems and thus improve the current situation.

Actual situation

When a new user arrives, they have the opportunity to write an Introduceyourself post. To provide users with the most positive first experience possible, this tag or intro posts are generally heavily curated. Existing users throw votes and comments to welcome the newcomer(s) and help them get off to a good start. Through this interaction, it is also generally the case that a very positive first effect is created, as each new user thus generally generates at least an initial payout and thus has the opportunity to familiarize themselves with the platform. However, this approach also has downsides.

Resulting problems

It is obvious that introduction contributions bring a relatively high reward in relation to their quality. Sure, one could say now that the new user has a very high value, but I refer here first to the quality of the content itself and exclude that there will be some exceptions also regarding this statement. Nevertheless, the first image that emerges is that it is relatively easy to generate rewards with this type of less qualitative posts. A rogue who thinks evil.

Because this, in turn, leads to people who are already very familiar with the system playing out this process by creating new accounts, posting what appear at first glance to be authentic performances, and then hoping to curry favor. This may lead to a single entity with multiple accounts generating these rewards under false pretenses and accumulating them in a roundabout way. This in turn is detrimental in terms of wasting the reward pool on the one hand, but also in terms of the time and energy spent by commenters who could have been active elsewhere.

Anyway, I think on the current basis it is relatively difficult to get this problem under control, so I would like to suggest some changes. At this point, I also ask for your input in the comments, insofar as I have disregarded aspects or you have valuable tips regarding my suggestions.

Suggestions to change the situation:

Get over intro-posts

In principle, the procedure with intro posts about Leofinance is not openly communicated, right? Means for me it is first of all questionable why someone who registers via Leofinance.io gets the idea to write an intro post. On other social media platforms, as far as I know, this is absolutely not common and therefore very questionable for me.

But this is where I would start and actively promote and initiate this process. First, however, I would completely overturn the existing process, because:

Intro posts (as they are common on Hive, for example) are not common in the social media landscape.
They provide less value to the community and outsiders who could potentially become part of the community compared to (some) other articles.
The linked process is easy to play out, manual intervention requires a lot of time and wastes value that could be used elsewhere.
The comparatively high reward on intro posts could, on the one hand, cause the user to write in a less subject-related way (Only relevant for Leofinance)
And on the other hand set a wrong expectation regarding the expected Rewards and thus lead to a disappointment of the user in the medium term. Now I would suggest to fundamentally rethink this process. To this end, I have put forward the following thesis: For Leofinance it would be of increased added value if new users would write a qualitative, subject-related article instead of a post introducing themselves. In this respect, I would pick up a newly registered user directly after his first login and give him appropriate recommendations. More on this below. First:

Why do I think this would be beneficial?

The user would have a clear communication regarding the expectation of what content is desired in this community.
The community would have direct added value from an article as it could potentially be of interest to outsiders.
Curators would have a direct insight into the expertise or at least an area of interest of the new user and
Could judge the quality of the contribution more objectively, since there is less personal reference.
The creation of qualitative articles with a thematic reference usually involves more effort and is therefore more difficult to trick.
Optimally, the user is told that his reward is directly related to the quality of his articles, which could lead to increased quality in the long run.

Pick up at first login

I think one should pick up the user directly after the first login and give a recommendation regarding the writing of a first article. For example, one could say here that the user should write an article on one of the topics: Finance, Blockchain, Cryptocurrencies, x, y... and point out to him that content is usually judged by its quality, originality and added value, so that the right incentive is set here. You could also give the user direct topic suggestions, which you collect via a path within the community. Maybe you think here and there, I would like to read an article about this topic. But this was just a thought, I think for the beginning this might go too far.

Regardless of the recommendation, I would suggest to the user that he can choose the hashtag #helloleo (or similar) for his first post in the community and thus can be quickly discovered by other users if he shares a high-quality post with the community.

Hashtag #helloleo

Also, at this point I would suggest introducing a dedicated hashtag for first posts of new users. #helloleo seemed appropriate to me spontaneously. The thought here was that on the one hand you could directly have only users who dedicate their "first article" to Leofinance and on the other hand you could possibly filter this hashtag. You could say that in the front-end you only show the first post of each user that uses #helloleo. This would prevent users from using the tag multiple times and spamming it. The incentive to do this is gone if the article is no longer displayed. Maybe you could also set up that every first post of a new user automatically adds this hashtag to the first post.

Changing Curators Minds

Even though I think that the process described above (my suggestion) already reduces the risk that the good will of the community is exploited, the potential still exists of course, for example by stealing professional articles and publishing them changed. That's why I also think that community members should rethink their own behavior. Does it really have to be that an intro post receives 25 USD or could one compensate this in another way and thus reduce the risk of being played?

For a first post, from my perspective on 5 USD are not wrong, if you then also receive comments and are greeted friendly, this is definitely a good experience from my perspective. Comparing that to other networks, it's a warm welcome after all. It would also avoid the (possible) mid-term frustration that could arise if ongoing rewards can't keep up with that initial anchor point.

My recommendation at this point would be to distribute comparatively low votes and focus within #helloleo on the interaction in the comment section. Perhaps the user's article is so interesting that a discussion arises from it, which in turn represents an added value for the article and thus the platform.

Verify by social account

A final thought was the following: Since making it possible to register via Twitter, we certainly have some new users who use or have used this feature. These people therefore have a Twitter account. Apart from that, almost all people have some kind of social media channels. One could create a possibility to integrate such a profile in the first post and point out to the user that a verification through such a profile can bring benefits.

But here that was as said only a thought, probably one would have to deal with it already more exactly.

That was a rough overview of my thoughts. Who knows, maybe one or the other suggestion from me can help to implement a better process regarding the onboarding of new users.

Once again, I ask for your feedback, ideas and suggestions in the comments and otherwise have a wonderful day. Best regards!

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