For social media on the blockchain, it's a bit different. But yeah, I mean, it really comes down to how the founder best sees fit to bootstrap network effects, which can happen in all sorts of ways.

Yes it is different but still requires incentive. This is something that needs push regardless of how the network effect is achieved.

Even for a social media application, still need users which entails rewards.

There are other ways to get network effects yet we have no seemed to found it yet.

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