Why ZOOM has become Successful before and after Pandemic

I attended a birthday party sometime back on Zoom but it is not only birthday parties that now happens on Zoom. From class lectures, family meeting, friend’s hangout, marriage religious programs and many more now happens on Zoom, thanks to the Pandemic. Unlike some months back before the pandemic, Zoom was a growing startup which people would never compare to the likes of Skype, WhatsApp video call and so but today with the Pandemic showing up, the company has become one of the best performing companies in the world. A lot of things can change within a short period of time but would think that Zoom users will surge from 10 million to 200 million within the space of 5 months, also its share prices have also increased drastically making it a tool for the pandemic instead of a usual video conferencing app. Image Credit

In the Beginning

Zoom were one of those companies that came out less than a decade ago precisely in 2011 by Eric Yuan. Eric Yuan isn’t a novice in the video conferencing world as he has worked for Webex meetings a video conferencing platform that was acquired by Cisco, but Eric left Cisco after pitching to the team that they should make video conferencing for mobile devices and they turned him down.

The company went public on Nasdaq in April 2019 with a sale valuation of $16 billion at the end of the closing bell and became the world’s video conferencing app. The App can take up to 100 people in its free plan and up to 1000 users in its premium service. It might not really look like a good reason but one reason why people enjoy zoom is its backdrops which makes it attractive to users. Image Credit

Why Has Zoom succeeded?

It is believed that the company is giving out much such as HD video conferencing, Mobility and Web meetings for $9.99 monthly. This is cheaper compared to other video conferencing giving it an edge. The Number of users the video conferencing app can take makes it even a better options for companies, no matter the size to hold meeting. It uses low data, so it can work in both strong and weak connection. It gives free services to a lot of users which other platforms will charge for. The company understand customers and is always ready to attend to customer’s complain.

Posted Using LeoFinance