Find out what someone wants and fill their needs. It's the recipe for success in sales and it's the same when it comes to marketing. I wrote about that a couple of days ago in something I called "Word Of Mouth - FLAWLESS Marketing".

Here are two things from that:

92% of consumers believe suggestions from friends and family more than advertising. 74% of consumers identify word of mouth as a key influencer in their purchasing decisions.

So, having diversified content is essential. It's so much easier to promote LEO by sharing articles about other things than LEO. People will stay because of LEO, but they need to find LEO from other things than a tweet that says; "leofinance.io is awesome!"

This is where I personally believe we have failed with the Hive marketing. Most people trying to promote Hive just tweets their Hive articles with some random tags. That doesn't work. That's not marketing, that is wasting time.

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