I don't necessarily disagree with some of Dan Lok's teachings but there are instances when I just tell myself his way isn't the only way. For one thing, what you can be passionate about may not be marketable at first until you move to a different area or found your niche community to market with. Sometimes it's not really your passion that's driving you down but how much work you want to put into your passion.

Anyone can be a writer pumping out content but there's a certain level of refinement to one's writing that can elevate their status from being a blogger to a novelist or etc. There isn't a one hit solution to approach a single passion and these varieties create different routes that may or may not be as marketable compared to other options.

Your niche has a niche and that fact alone can make a difference in terms of marketability. Learning from cosplayers and their business, some aren't well suited to model their works but are adept at creating the outfits that can rival commercial outfits. There's also photography focused on cosplay as their niche subject. The fact that people just lump it under the umbrella of cosplay as a business undermines what business opportunities can be generated just from the parts that make up the whole.

Specialize in what you are passionate about and then market yourself better is the takeaway here as there's always a market out there for what you may be passionate about.

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