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RE: Attracting The Right Kind Of Attention On Twitter

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@jerrythefarmer
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2 min read

After working in marketing for almost 10 years now there is only one thing I will always be 100% certain about when it comes to influencers - if there is nothing in it for them they will never even look at the thing.

A prime example would be @cryptowendyo. She has an account here and she seems to be posting but did she ever mention Hive or Leo? Not a chance because these people think they should be paid for everything. She obviously knows about this awesome WEB 3.0 project that she could share with her followers but no one paid her to do so...

The second problem is the traditional referral mentality where everyone is expecting a share of the pie just for telling people about a certain website. It's deeply rooted in people's minds and if it doesn't bring "lifetime rewards" or some shit like that they don't even bother.

On the other side of this extreme, we have @ligerwoods, one of the best crypto YouTubers you will ever find when it comes to actually useful information. He had numerous videos where he mentioned how Hive is a great place to be at even in bear markets but check his Leo page when you get a chance. My man is getting like 3 upvotes on his posts lol.

To get to my point, yes we definitely need to ramp up our exposure but we should also check if anyone is already doing it and give them some support. We focus so much on internal engagement and completely dismiss the outside world where our targeted audience is.

I do like the idea though, we need a themed campaign that will last for more than a few days and hopefully get us some recognition.

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