How Brands Should Approach Web3 and NFTs.
The current trends in the Blockchain as we all can see is the metervase space web3 and NFTs is the major trend every company should adopt. just like how Facebook took the lead this year by rebranding their platform to metervase.
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Just few months ago CEO of Facebook Mark Zuckerberg rebrand his company from Facebook to meta.
Mark integrated Facebook from web2.0 to metervase which is web3.0 making it more virtualized base on the current trends in the tech and Blockchain ecosystems. That's a smart move from Facebook the best way is to identify the current trends and follow it to be able to remain in the system.
Understanding The Use Case Or Opportunity Before any company can adopt the metervase world, web3, NFTs. the company should be able to make a research on the use case or the opportunity metervase is offering to the everyone. Then with the data from the research the company can finalize on the project to adopt to suit them for the long term as the world is moving into virtual world.
Long Term Strategy
Expanding utility This is a very good tip if any Blockchain project wants to stay for long term. The customers or holders must be able to benefit from that project not only to benefit but be satisfied with the project during the process of participating in that project.
Johnnie Walker Blue whiskey gifts some set of VeeFriends NFT holders.
Doing a giveaway is another way to bring newcomer to crypto and also satisfying the once who are in the project already.
If brands can adopt web3 jusk like how Johnnie Walker Blue whiskey did by gifting out some of their products just to make sure that there are still with the metervase trend is the best step to take in other to move with the trend.
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